Tea being poured from a teapot into a glass cup with steam, Digamber's logo visible.

A Legacy of Tea, A Future of Wellness

Founded in 1973 as Digamber Traders, Digamber began its journey in Jabalpur with a commitment to quality and consistency. Over the decades, the company has grown into a trusted FMCG manufacturer and distributor with a strong presence across Madhya Pradesh and Chhattisgarh.

Our flagship brand, Surya Gold Tea, is widely recognized for its robust taste and reliability, serving households and institutional customers alike. In 2021, we expanded into the premium segment with the launch of Sukoon Premium Tea, reflecting our focus on refined taste, wellness, and mindful consumption.

As consumer preferences evolve, Digamber is actively expanding into speciality teas such as Chamomile, Hibiscus, and Blue Pea, along with health-focused beverages including Kahwa and Kadha. Beyond tea, the company also holds a leading market share in the milk powder category in Jabalpur, supported by a strong distribution network.

Blending decades of experience with innovation, Digamber continues to build trusted brands that meet the needs of today while preparing for the wellness-driven future.

Our Initiative Brewing a Brighter Future

We believe a great cup of tea should do more than just taste good—it should do good. That's why 2% of our earnings from every product sold go directly towards supporting the education of underprivileged students. With every sip, you're helping to build a brighter future.

Our tasting lab The Art of the Perfect Cup.

Our unwavering commitment to quality begins with an exhaustive tasting process. For over 18 years, our expert tea taster, Abhishek Jain, has honed his craft, leading a dedicated team that meticulously evaluates over 3,000 tea samples each month. This rigorous, expert-led selection process ensures that only the finest, most exceptional teas from around the globe make it into your cup, delivering an unparalleled taste experience every time.


Our Board of Directors

Our directors are the heart of Digamber Tea, blending tradition, vision, and dedication to create teas that stand for purity and excellence.

  • Anubhav Jain

    Managing Director & CEO
    I lead Digamber with a focus on long-term growth, innovation, and brand building. From strengthening our core FMCG businesses to expanding into premium teas and health beverages, my role is to guide the organisation toward sustainable scale while staying rooted in quality and trust.

  • Abhishek Jain

    Director, Quality & Product Excellence
    I oversee quality standards across Digamber’s product portfolio, including teas, speciality beverages, and allied categories. With deep experience in tasting, sourcing, and quality management, I ensure every product consistently meets the company’s benchmarks for taste, purity, and reliability

  • Ankit Jain

    Director, Marketing & Brand Strategy
    I am responsible for shaping Digamber’s brand presence across mass and premium segments. My focus lies in building strong consumer connections, strengthening market visibility, and communicating the company’s journey of trust, innovation, and evolving product excellence.

  • Ashok Jain

    Director, Strategic Guidance & Mentorship
    I provide strategic guidance and institutional support to Digamber’s leadership team. Drawing from years of experience, I help ensure that the company’s growth remains aligned with its core values, operational discipline, and long-term vision